Why Revenue Forecasting Fails: The $200K Monthly Reality Gap
Your revenue forecasting projected $127,000 this month. Your bank account shows $73,000.
That $54,000 gap isn’t a one-time disappointment. It’s a systematic bleeding that’s happening every single month. And it’s about to get worse.
Revenue forecasting fails for 87% of businesses because they’re projecting based on wishful thinking, not conversion reality. Most founders lose 30-70% of their potential revenue through invisible profit leaks that compound daily.
The terrifying truth? You’re making critical business decisions based on phantom income that exists only in your hopeful projections.